Lifestyle Project Co., Ltd. (hereinafter referred to as LSP), a global beauty and healthcare company, announced on the 25th that it was selected as a promising company for the '2025 Global Powerhouse 1000+' project hosted by the Ministry of SMEs and Startups.
The "Global Powerhouse 1000+" program is a government-supported program designed to identify small and medium-sized enterprises (SMEs) with growth potential and export capabilities, promote their overseas expansion, and strengthen their global competitiveness. Selected companies will receive tailored support from the government and related organizations in various areas, including exports, finance, and research and development (R&D).
This selection provides LSP with an advantageous foundation for securing the necessary funding and network to advance into the global market in the future.
Founded in 2016, LSP has leveraged its pharmacy-based technology and data to expand its business into healthcare sectors, including functional cosmetics, health supplements, and pharmaceuticals. Key brands include the pharmacy franchise "OPTIMA," skincare brands "23YEARSOLD," and "MIP." LSP continues to expand overseas, focusing on Asian markets like Japan and China, as well as domestically.
In particular, 23YEARSOLD's representative product, 'Badecasil Cream', has recently been rising in popularity rankings on China's Tmall Global, increasing brand awareness among overseas consumers.
LSP Vice President Kim Sang-min said, “This selection as a promising company is the result of external recognition of our global growth potential and business capabilities,” and added, “We will use this as an opportunity to focus on expanding into new markets such as China, Taiwan, and Latin America, and strive to become a sustainable global beauty and healthcare company.”
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