
Ubase Group (CEO Jinwon Mok) announced on the 26th that it successfully completed the 'Smart Work & Contact Center Expo 2025 (SWCC EXPO 2025)' held at COEX B Hall in Seoul from the 20th to the 22nd.
SWCC EXPO 2025 is a B2B exhibition specializing in smart work environments and contact center solutions. This year, a total of 53 companies, including BPO companies, telecommunications service providers, and IT companies, participated. Participating companies showcased a variety of technologies and services that revolutionize existing work practices. The exhibition was visited by representatives from companies across industries and sizes, confirming its status as a leading industry exhibition.
Ubase Group operated a three-day exhibition booth, demonstrating its self-developed integrated AICC (Artificial Intelligence Contact Center) solution. The company presented AI technology in three areas: enhancing customer convenience, supporting consultants, and supporting administrators. Approximately 500 people, including representatives from 63 companies across various industries, including finance, manufacturing, IT, and distribution, visited the booth.
The on-site demonstration particularly garnered significant interest from companies considering AICC adoption, with 51 companies agreeing to follow-up meetings, further inquiries, and visits to the AICC Design Lab. Through this, Ubase Group confirmed that its integrated AICC solution is establishing itself as a strategic solution within the industry.
In the area of enhancing customer convenience, routing bots and AI chatbots have garnered attention as examples of how 24-hour response systems can enhance customer satisfaction. In the area of counselor support, AI consultation classification and summarization and AI-based knowledge management systems have contributed to improved work efficiency and response quality. In the area of manager support, AI QA and VOC solutions have been utilized for quality control and customer needs analysis.
Additionally, the Ubase Group participated in conferences and technical seminars during the event, sharing cutting-edge technologies and practical application cases, such as collaboration between AI and counselors and changes in contact center operating models.
Mok Jin-won, CEO of Ubase Group, said, “Through our participation in this event, we have confirmed the interest and demand from various companies, and discussions on follow-up cooperation are actively taking place.” He added, “We will continue to expand opportunities for customers to experience AICC solutions firsthand, and as Korea’s only integrated AICC partner, we will lead innovation in customer experience.”
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