Hotel buffets are emerging as a popular dining destination for those in their 20s and 30s amid the "small happiness and small luxury" consumption trend.
Major hotels, including Park Hyatt, Lotte, and Shilla, are participating in the event, offering discounts of up to 25% and exclusive benefits.
– “We will expand our contacts with various restaurant industries and present differentiated plans and benefits.”
Catch Table, operated by Ward (CEO Yong Tae-soon), a company specializing in integrated food service solutions, will be holding the 'Hotel Buffet Festa' with approximately 70 hotels nationwide until October 12.
This special promotion allows guests to compare and book popular hotel buffets, including five-star hotels, all in one place. Guests can also enjoy special benefits through the Lowest Price Challenge. Numerous hotel buffets in Seoul and other major city centers are participating, allowing guests to experience unique menus and performances at more reasonable prices.
Major participating hotels include: Park Hyatt Seoul Cornerstone, offering up to 25% off; Lotte Hotel Seoul La Seine, offering up to 20% off; and Shilla Hotel Seoul The Parkview, offering up to 15% off. You can also easily reserve buffets at major domestic hotels, including Conrad Seoul Zest, Westin Chosun Busan Camellia, Fairmont Spectrum, Novotel Gangnam The Square, and Novotel Dongdaemun Food Exchange, through Catch Table and enjoy various discounts and benefits all at once.
Hotel buffets are no longer just for special occasions. With the rise of "small but certain happiness" and "small luxury" consumer trends, demand has expanded to include younger customers in their 20s and 30s, establishing them as a staple in everyday dining. With the recovery in dining out demand, hotel buffets are emerging as a "fail-safe gathering place" for all ages and tastes, from family gatherings and company dinners to weekend brunches.
Accordingly, the hotel industry is seeking to differentiate its menus by inviting global chefs, utilizing premium ingredients like lobster and truffle, and introducing local specialties like Jeju black pork and Gangwon trout. In particular, with the addition of customer experience elements like live kitchens and performances where chefs prepare dishes right before your eyes, and seasonal desserts, hotel buffets are evolving beyond simple dining into dining spaces where guests can share experiences.
To promote and lead this culinary culture, Catch Table has prepared this special event, featuring exclusive in-app events from reservations to benefits. By collaborating with various hotel brands, Catch Table aims to provide customers with new culinary experiences and establish itself as a leading hotel buffet reservation platform.
Catch Table CEO Yong Tae-sun said, “Hotel buffets are evolving into dining spaces that combine gastronomy and experience, and this Festa will be an attempt to connect new choices for customers and new demands for the hotel industry.” He added, “We will continue to collaborate with the restaurant industry to expand Catch Table’s unique planning capabilities and even suggest dining trends.”
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