EX Healthcare Selected for the "Small and Medium Enterprise Smart Service Support Project"

EX Healthcare (CEO Lee Yong-hee) announced on the 8th that its artificial intelligence (AI)-based varicose vein prevention and management service 'Check Haji' was selected for the 'Small and Medium Business Smart Service Support Project' hosted by the Small and Medium Business Information Promotion Agency (TIPA).

The "Small and Medium Enterprise Smart Service Support Project" is a government support program that applies cutting-edge ICT technologies, such as big data and artificial intelligence (AI), to the service sector of small and medium-sized enterprises (SMEs) to improve productivity, foster high added value, and create new businesses. It focuses particularly on supporting the growth of the post-COVID-19 era and the AI-based digital healthcare industry.

Through this project, EX Healthcare plans to advance its "Check Haji" service. This service automatically analyzes varicose veins and leg swelling and provides personalized health management information and prevention guidance. Users can conveniently check their health status at home without visiting a hospital and manage their health at home through AI-based recommendations.

Furthermore, EX Healthcare is exploring the potential of integrating its muscle care cream with its "Check" service to expand into a comprehensive healthcare solution. The company expects this to not only enhance the user experience but also create synergy between its products.

EX Healthcare plans to participate in CES, the world's largest consumer electronics and technology exhibition, again in 2026, following its participation in 2025. Through these successive exhibits, EX Healthcare has demonstrated its global technological prowess. This selection for the Smart Service Support Project is expected to enhance its competitiveness in the domestic and international digital healthcare markets.

A company official said, “Through this project selection, we will be able to further enhance the technological perfection and service quality of ‘Checkhaji.’” He added, “Going forward, we will strengthen the connectivity between AI-based digital healthcare technology and existing products to expand user-centered services that enable easy health management in everyday life.”