Short-term rental and long-term accommodation platform 'Live Anywhere' (CEO Jeong Gyu-ho) and 'DevD' (CEO Kim Ki-tae), which operates the monthly rent card payment service 'Zipup Pay', announced on the 15th that they signed a business agreement (MOU) to strengthen cooperation in the short-term to long-term housing conversion market.
This agreement combines LiveAnywhere's platform foundation with Devdi's payment infrastructure to seamlessly transition users from short-term stays to long-term stays, integrating the customer journey. The two companies plan to jointly pursue a model that provides a seamless residential experience throughout the entire stay period, from short-term (one week) to mid- to long-term (monthly).
Live Anywhere has been operating its platform primarily for short-term and mid-term housing needs ranging from one week to three months, and through this agreement, it plans to expand its services to the long-term housing sector based on monthly rent.
Zipup Pay is a service that allows monthly rent payments via credit card. Its strengths include convenient payment procedures, access to card points and benefits, and streamlined tax processing. This collaboration will allow Live Anywhere users to experience a flexible housing flow, transitioning to long-term housing through Zipup Pay without a separate contract, even after their stay.
“Bridging the gap between short-term and long-term accommodations is one of the core challenges facing any housing platform,” said Live Anywhere CEO Jeong Gyu-ho. “Through this agreement, we will flexibly expand customer experiences and create new trends in the housing market.”
Kim Ki-tae, CEO of Devdi, said, “Through this collaboration, Zipup Pay has laid the foundation to expand its services beyond single-person households in their 20s and 30s to a wider range of customers, including foreigners residing in Korea.” He added, “We plan to further develop the convergence model that connects housing and finance and explore entry into the global market.”
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