DraftType Co., Ltd. (CEO Daehee Kim), a big data and AI-based comprehensive advertising solutions company, announced on the 24th that it has closed its Series A round with new investment from Ilshin Venture Investment Partners. With this investment, DraftType plans to strengthen its AI and data-based advertising solutions and advertising media development capabilities.
DraftType provides integrated solutions covering the entire advertising industry, from advertising strategy development and creative production to media planning and development. It serves major brands and advertising agencies, including Shinsegae Duty Free and Mediheal. The company has designed and developed over ten data-driven marketing solutions and Korea's first motor-driven moving outdoor media, "Myeongdong Following Media." It also holds ten patents, including rotating billboard control technology, a customized advertising delivery system, and generative AI image technology.
DraftType projects revenue growth of approximately 7.5 times, from KRW 400 million in 2024 to KRW 3 billion in 2025. With 50% of its workforce comprised of developers, including data engineers and ML engineers, the company is focusing on securing its technological capabilities. Ilshin Venture Investment Partners highly praised DraftType's execution capabilities, encompassing everything from data analysis to media hardware development.
This investment will be used to expand core development personnel and enhance AI and data solutions. The company aims to achieve KRW 10 billion in sales by 2026 through the establishment of an integrated advertising platform. CEO Kim Dae-hee stated, "We will create an efficient, comprehensive advertising infrastructure that enables advertisers to experience data and AI-connected experiences from strategy to execution."
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