Commerce OS solution startup Enhans (CEO Seunghyun Lee) announced on the 11th that it had received the Prime Minister's Award at the 2025 Venture and Startup Promotion Awards. This award recognizes the contributions of the company's commerce OS and agentic AI technology to global marketplace innovation.
The Venture Startup Promotion Merit Award is hosted by the Ministry of SMEs and Startups and is awarded to individuals and organizations that have contributed to the revitalization of innovation-based venture startups.
Enhance has been driving automation innovation in the commerce market through its Large Action Model (LAM)-based commerce OS. The commerce OS is a "behavioral AI" operating system that connects purpose-specific AI agents based on ontology. It processes global marketplace data in real time and provides automation from pricing to execution.
The company received the Prime Minister's Award at this year's awards ceremony, in recognition of its potential to pioneer new markets in the commerce sector and foster structural change in the industry. Furthermore, Enhance was selected as the only Korean company for Palantir's Startup Fellowship program, demonstrating its global technological competitiveness.
In particular, the next-generation AI agent ACT-2 model ranked high on the Online-Mind2Web leaderboard, a global web AI agent benchmark, achieving first place in DOM control method and first place in the commerce field.
Currently, Inhance's solutions are commercially deployed in global marketplaces, encompassing areas such as price and promotion optimization, brand protection, quality control, and automation of large-scale seller and vendor operations. Clients in key markets in North America, Europe, and Asia are embracing Inhance as an executional AI partner, simultaneously handling commerce and business process outsourcing (BPO).
Lee Seung-hyun, CEO of Inhans, said that this award is an opportunity to prove competitiveness in the global market, and announced plans to lead market expansion by applying agentic AI technology not only to commerce but also across various industries in the future.
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