MiTown supplies its EVOVA 3D showroom to TVH Global.

EVOVA 3D Showroom, an interactive hyper-realistic 3D creation service from hyper-realistic neural rendering AI company Mitown (CEO Do-hae Lee), has been officially introduced to Mind Bridge, a business casual brand of TVH Global (CEO Jong-wan Woo).

EVOVA is an AI engine that can automatically convert real-world products into high-quality 3D content within 1-2 hours, without the need for separate 3D design personnel. Based on neural rendering technology that precisely reproduces the texture, material, and gloss of real objects, EVOVA is considered competitive in terms of time, cost, and quality, meeting the growing demand for 3D digitization of real-world products in the commerce industry. Considering the high importance of texture and material expression in the textile and fashion industry, EVOVA is attracting attention in the global market and has even won the Fashion Tech Innovation Award at CES.

The EVOVA 3D Showroom enables online store product pages to be configured as immersive 3D displays, simultaneously targeting next-generation customer experiences and improved conversion rates. A TVH Global representative stated, "As we fully launch our digital distribution, we will leverage the EVOVA 3D Showroom to enhance our online UX to meet the evolving consumer demographic."

MiTown CEO Lee Do-hae stated, "We will continue to advance our 3D neural rendering technology so that it can further contribute to the commerce and textile and fashion industries." MiTown attracted initial investment from CNT Tech last year and has established itself as a leading domestic 3D AI technology company, winning the CES Innovation Award and receiving a commendation from the Minister of Science and ICT.


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