– Strengthening global customer contact points by opening stores at Incheon Airport Terminal 2 and Lotte Myeongdong Main Store.
– Up to 30% off key products to celebrate the new store opening… Exclusive products exclusively available at Shinsegae
-Leaping forward as a global, premium lifestyle tech brand.
Lifestyle tech brand 'Keek', operated by Cover Summon Co., Ltd. (CVSM, CEO Jaeho Lee), is expanding its duty-free distribution network by opening new stores at Shinsegae Duty Free Incheon International Airport Terminal 2 (T2) and Lotte Duty Free Myeongdong Main Store.
Kik combines Coversummon's proprietary smart fabric technology with a stylish design to create functional clothing that combines practicality and style. Its flagship product, the "Pillowdy," combines an inflatable neck pillow and hoodie. Since its launch, it has sold over 100,000 units, establishing itself as a versatile item for both travel and everyday use.
Kik has previously expanded its reach with global travelers by opening stores at Shinsegae Duty Free in Incheon International Airport Terminal 1 (T1) and Myeongdong, and at Jeju International Airport's JDC Duty Free. This new store launch is designed to expand customer accessibility and further strengthen the competitiveness of duty-free distribution, in line with the growing diversification of customer bases across countries.
To celebrate its new opening, Kik is offering discounts of up to 30% on key items, including the Pillowy Hoodie and UV Windbreaker, at Shinsegae Duty Free and Lotte Duty Free. Shinsegae Duty Free is also launching the "Exclusive Pillowo V2 Bag Charm," a duty-free specialty item.
Lee Jae-ho, CEO of Coversummon, said, “Duty-free shops are a key base for communicating with customers of various nationalities and conveying brand value,” and added, “We will showcase Kik’s unrivaled technological prowess and differentiated brand experience, further solidifying our position as a global, premium lifestyle tech brand.”
Meanwhile, Kik operates two flagship stores in Seongsu-dong and Hannam-dong, Seoul, currently hotspots of trends, expanding its reach with domestic and international customers. Furthermore, it offers in-store multilingual guidance services, including Chinese and Japanese, to enhance shopping convenience for international visitors.
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