HBSmith Wins Excellence Award at the 2025 Samsung Finance C-Lab Outside

HBsmith, an AI-based QA test automation solution company, announced on the 11th that it won the Samsung Securities Excellence Award in the final evaluation of the '2025 Samsung Finance C-Lab Outside' program.

"Samsung Financial C-Lab Outside" is an open innovation program jointly operated by Samsung Venture Investment and four Samsung Financial affiliates—Samsung Life Insurance, Samsung Fire & Marine Insurance, Samsung Card, and Samsung Securities. Each year, promising startups are selected with the goal of demonstrating innovative technologies and verifying their commercial viability in the financial industry.

A total of 368 startups applied this year, and 16 companies advanced to the final round. HBSmith received high praise for its collaborative project with Samsung Securities, demonstrating AI-based QA test automation technology that meets financial industry quality management guidelines.

HBsmith provides an integrated QA automation platform that integrates image vision, large-scale language models (LLM), and AI agent technology. This platform enables automated test case generation (Deep Case) and 100% real-world device-based testing (Deep Farm). It is currently being applied to Samsung Fire & Marine Insurance's "DirectChak" and "Monimo" service test automation.

HBSmith CEO Jong-won Han said, “This award is a meaningful achievement that verifies the practical value of AI-based QA automation technology in the financial sector,” and added, “We will continue to expand the scope of our compliance support to ensure that financial institutions can efficiently comply with the Financial Supervisory Service’s digital service quality management guidelines.”


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