SelectStar (CEO Kim Se-yeop) , an AI data and reliability verification specialist, announced on the 30th that it was selected as the best startup by Samsung Life Insurance in the open innovation program '2025 Samsung Finance C-Lab Outside' jointly operated by Samsung Financial Networks and Samsung Venture Investment.
A total of 368 startups applied for the 6th annual "Samsung Finance C-Lab Outside," and after a thorough review process, 16 companies advanced to the final round. Following a five-month joint demonstration project and evaluation process with Samsung Financial Group, the four top startups were ultimately selected.
In this program, SelectStar proposed a solution to improve the performance and reliability of AI models specialized for the financial industry. During the proof-of-concept (PoC) process, the company utilized internal data from Samsung Life Insurance to build and enhance AI training data. Furthermore, it established an analysis-based knowledge data generation pipeline that combines internal and external information. This also demonstrated the pre- and post-training performance enhancements of a finance-specific large-scale language model (LLM).
Kim Se-yeop, CEO of SelectStar, said, “As AI becomes a core infrastructure in the financial industry, the importance of data quality and reliability securing technology is growing,” and added, “We will support the adoption of reliable AI in the financial sector through SelectStar’s data construction and verification technology.”
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