Gomi Corporation (CEO DANG TRUNG HUU), a Vietnamese subsidiary of Assemble Corporation, a company specializing in K-brands entering the Southeast Asian and Middle Eastern markets, announced that it has successfully completed local approval registration in Vietnam for Daesang Welllife's premium body care brand 'Mom's Bath Recipe'.
With this approval, 'Mom's Bath Recipe' has established a legal basis for official sales to Vietnamese consumers.
This brand, which has gained popularity both domestically and internationally for its mild ingredients that the whole family can use with confidence and differentiated product power, provides solutions suitable for various skin types through natural ingredients and hypoallergenic formulas.
Gomi Corporation leveraged its expertise in the Vietnamese market and Korean brand distribution know-how to expedite complex local licensing procedures and support the brand's successful market entry.
DANG TRUNG HUU, CEO of Gomi Corporation Vietnam, said, “Vietnam is a market with high interest in K-beauty and rapidly growing demand for premium body care products,” and added, “I believe that the unique value of ‘Mom’s Bath Recipe’ and our localization strategy will create synergy and be greatly loved by Vietnamese consumers.”
Based on its license registration, Gomi Corporation plans to enter major online and offline channels and launch an active marketing campaign targeting local consumers.
This collaboration is expected to inject new vitality into the Vietnamese beauty market and contribute to the expansion of K-beauty brands into Southeast Asia.
Gomi Corporation Vietnam is a specialized commerce company that provides comprehensive services, including AI Gomi Partner Center IT, online and offline distribution, B2C sales, and digital marketing, for K-brands entering the Vietnamese market.
'Mom's Bath Recipe' is a body care brand of Daesang Welllife that provides healthy skin solutions through mild ingredients and unique recipes, and has a variety of product lines including body wash and body lotion.
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