Two new "Daily Jelly Sticks" for daily inner beauty are now available.

– 'Daily Jelly Stick Collagen & NMN', the first domestically produced combination of NMN and collagen, helps skin elasticity and vitality.

Enrise (CEO Seunghoon Kim), a health functional food company, has strengthened its inner beauty lineup with its 'Daily' brand, and launched two types of 'Daily Jelly Sticks'.

According to Shinhan Investment Corp.'s Research Center, the domestic inner beauty market, which was worth only about KRW 700 billion in 2019, has grown to KRW 1 trillion by 2023 and is projected to reach KRW 2 trillion this year. This explosive growth is also evident in the global market. According to data released by the Korea Institute of Science and Technology Information (KISTI), the global collagen market is expected to grow from approximately USD 4.2 billion in 2020 to approximately USD 7.2 billion by 2030, at a CAGR of 5.3%.

With this rapid market growth, customer segments are increasingly segmenting their needs for inner beauty, including skin, immunity, and vitality. Consequently, product formulations are diversifying, encompassing gummies, jelly sticks, and drinks. Enrise, responding to this trend, has launched "Daily Jelly Stick Collagen & NMN" and "Daily Jelly Stick Multivitamin & Essential" to offer a more comprehensive inner beauty solution.

'Daily Jelly Stick Collagen & NMN' is the first jelly stick product in Korea to combine collagen with NMN (nicotinamide mononucleotide), a next-generation ingredient. NMN is a vitamin B derivative that plays a crucial role in cellular energy production and anti-aging. This product is characterized by increased stability by using broccoli-derived ingredients instead of synthetic ingredients. The collagen, which helps with skin elasticity and vitality, is an ultra-low molecular weight collagen of 300 Da (Dalton) that is considered for absorption in the body. Furthermore, the convenient stick-type product has both taste and convenience with its refreshing grape flavor.

"Daily Jelly Stick Multivitamin & Essentials" contains six premium vitamins and five minerals from global vitamin manufacturer DSM, making it the most functional jelly stick product in Korea certified by the Ministry of Food and Drug Safety. One pack provides 100% of the recommended daily allowance of 11 nutrients, including vitamins, for overall health and inner skin care. Furthermore, it uses fruit juice instead of sugar for a sweet mango flavor, enhancing both health and the pleasure of eating.

Enrise CEO Seunghoon Kim said, “In order to secure competitiveness in the inner beauty market, we judged that Daily’s differentiation was necessary, so we introduced NMN and launched new products that have the most functionality in Korea, including function, taste, and convenience.” He added, “Starting with this jelly stick, we plan to expand our inner beauty lineup to include various products, including gummy formulations, to continuously provide consumers with a differentiated inner beauty experience.”

Meanwhile, two new 'Daily Jelly Stick' products were first unveiled through a pop-up at Daegu Shinsegae Department Store on the 5th, and Enrise is holding a launching promotion on the Enrise official mall and Naver Brand Store until September 21st.