
Buzzni (CEO Nam Sang-hyeop and Kim Seong-guk), an artificial intelligence (AI) technology-based service company, announced on the 9th that it will provide the commerce AI subscription service 'Aplus AI' to Shinsegae Live Shopping.
Buzzni is an AI-based service company that has been researching and developing commerce AI technology for 16 years since its founding. Currently, Buzzni operates "Aplus AI," which offers commerce AI technologies including search AI, recommendation AI, short-form AI, and product review AI.
This time, Buzzni is providing three technologies to Shinsegae Live Shopping: "APlus Attribute Extraction AI," Catalog AI, and Category AI. Attribute Extraction AI automatically extracts various attribute values, such as product type, quantity, color, and brand, based on product information such as the product name, product information, and images.
This technology can be used to precisely extract various attribute values from products sold, and based on this extracted attribute data, it can enhance product exposure competitiveness on major online platforms. Furthermore, it can also aid in the rapidly growing field of Generative Engine Optimization (GEO), allowing your products to be utilized in content generated by AI search engines, such as product searches and recommendations.
Catalog AI uses AI to group multiple identical products together, enabling price comparisons and product recommendations. Category AI uses AI to analyze product names and images to automatically extract product categories, including major, minor, and major categories. Categories are automatically sorted according to the client's unique detailed category system, enabling rapid sorting of up to one million products per day within 24 hours.
Buzzni CEO Nam Sang-hyeop said, “Attribute extraction AI is receiving a lot of attention from the industry as unit prices have recently become mandatory even for large online shopping malls,” and “The function for AI to extract unit prices for each option is currently under development and is expected to be available for service within this month.”
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