Medical device specialist Mediana announced on the 22nd that it will participate in the 'Arab Health 2025', the largest medical device exhibition in the Middle East, held at the Dubai World Trade Center for four days starting on the 27th, in order to expand its customer base in the Middle East.
The Middle East region is experiencing an increase in the elderly population and chronic disease patients due to aging, and is highly dependent on imports for medical devices. The emergency medical market, including defibrillators, is also growing rapidly due to cardiovascular disease, the number one cause of death.
We have already confirmed the possibility of expanding our customer base in the Middle East by supplying medical equipment for ambulances to NAFFCO, the number one firefighting industry chain in the Middle East.
At this exhibition, Mediana will exhibit automated external defibrillators (AEDs) and advanced external defibrillators (Monitor/Defibrillator, MDD) under the theme of “Leading Emergency Solutions.”
The AED is a product that can be used even at 60 degrees. It is optimized for the high temperature environment of the Middle East, so it has the advantage of being able to be installed anywhere, indoors or outdoors, in public facilities such as airports, train stations, and sports stadiums. In addition, through the AED Remote Management System (RMS, Remote Management Solutions), the AED equipment installed in various locations can be efficiently managed, including the operating status and usage history.
The advanced defibrillator is a product that monitors the patient's vital signs such as electrocardiogram, heart rate, blood pressure, and body temperature in real time and can defibrillate the heart in the event of cardiac arrest. It can be used in emergency rooms, operating rooms, and recovery rooms within the hospital, as well as in the emergency stage before the hospital. When transporting patients by ambulance, it has the advantage of transmitting vital signs in real time to a nearby hospital through a remote central monitoring system (MD RMS, Monitor/Defibrillator Remote Management Solutions), allowing for the determination of whether the patient can be admitted and rapid patient response.
Lee Seong-ho, head of Mediana’s emergency medical solutions business, said, “The Middle East and African defibrillator market is growing by an average of more than 8% per year, so we expect that expanding our Middle Eastern customers, in addition to our existing domestic and European customers, will greatly contribute to our sales growth.” He added, “In order to secure the competitiveness of emergency medical solutions, incorporating software (SW) such as RMS is an essential element, and we will differentiate ourselves with AI medical solutions by integrating AI and SW technologies from our affiliate Selvas with Mediana medical devices.”
In addition to AED and MDD, Mediana will also be exhibiting Patient Monitor and Vital Sign Monitor at this event. The booth number is H7 E30.
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