Bespin Global Unveils New CI Fusing AI and Cloud

Bespin Global (CEO Heo Yang-ho), an AI managed service company, announced on the 16th that it has unveiled a new corporate identity (CI) that combines AI and cloud.

Last July, Bespin Global announced its transformation into an AI managed service provider (AI MSP) through an AI-centered business restructuring. Since then, it has supported customers’ digital innovation through customized services and industry-specific projects centered around the LLM-based AI agent platform ‘HelpNow AI’. This year, it plans to further develop AI and cloud convergence services by enhancing HelpNow AI’s products and launching new AI integrated products.

Bespin Global's new symbol, 'Dot-To-Cloud&AI', visually represents the flow of digital innovation from data to cloud computing and AI, and Bespin Global's role in supporting it. In addition, the brand slogan has been changed to 'Helping You Adopt Cloud&AI', which is a message that emphasizes the direction and vision that Bespin Global is aiming for.

Bespin Global’s Korea representative, Yang-ho Heo, said, “This CI reorganization embodies our strong will to realize customers’ digital innovation by converging cloud and AI,” and added, “We will continue to support more companies and organizations to experience the synergy of cloud and AI through innovative solutions and services.” He added, “We ask for your interest and support for Bespin Global’s new steps toward digital innovation.”


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