Crayon Solutions announced on the 14th that it will be expanding its alternative credit rating model business based on psychological assessment in earnest to the domestic and global markets through cooperation with OmniConnect, an AI psychological test specialist based on eye tracking.
The two companies signed an exclusive partnership at the headquarters of Craypas Solutions on January 13, 2025, and agreed to jointly pursue research and development and commercialization for reliability measurement based on psychological tests. Park Jae-seung, the president of VisualCamp, an eye-tracking technology company that played a key role in making the cooperation between the two companies possible, also attended the signing ceremony and expressed positive opinions about the potential of the cooperation.
Alternative credit rating is a credit rating technique that predicts an individual's future potential, honesty, and reliability by utilizing various non-financial information and qualitative assessments in addition to financial transaction history.
Through this agreement, OmniConnect will play a role in improving the convenience and accuracy of psychological evaluations, while Crepas Solution will play a role in improving the precision of alternative credit evaluations. Crepas Solution has worked with various experts over the past two years to develop a model that shortens the measurement time of the psychological evaluation model to less than 5 minutes while maintaining accuracy. This has minimized customer inconvenience and enabled accurate credit evaluations.
Kim Min-jung, CEO of Craypas Solutions, said, “Through this agreement, OmniConnect’s innovative psychological diagnostic technique, which uses VisualCamp’s eye-tracking technology, is the first case of automating qualitative assessment in the financial sector. Considering the possibility of expanding into the HR field in the future, it will be an important tool that will accelerate our entry into the global market.”
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