
Kids platform Aegiyagaja announced on the 26th that it has signed a business agreement for strategic marketing collaboration with Bread Barbershop, known for its children's character content. The agreement was signed on the 18th.
Through this business agreement, the two companies agreed to collaborate in various areas, including joint promotions and marketing, mutual promotion through online and offline media, joint content development, and related marketing cooperation.
Aegiyagaja operates a kids' platform that recommends and curates location-based activities and travel destinations for children and parents. Currently, it boasts approximately 755,000 subscribers and has expanded its services to focus on kids and families.
Bread Barbershop is a character story content for children that has gained recognition both domestically and internationally, and is being utilized across various media and content sectors. This agreement will serve as a catalyst for strengthening joint marketing and content collaborations, building on their existing partnership.
Through this collaboration, Aegiyagaja plans to strengthen the connection between kids' content and platforms and expand the user experience.
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