Pacemakers (CEO Kyung-rak Kim) announced that it has signed a memorandum of understanding (MOU) with Cobalt (CEO Hae-il Lee), the developer of B2B sales and contact management solution 'REALIZER', to improve the efficiency of customer management for startups.
This agreement is designed to help startups systematically manage potential customer and investor information acquired through various contact points, such as exhibitions, demo days, and pitching events, and connect this information to actual business results.
The two companies plan to continue their practical collaboration, focusing on: managing leads and contacts secured after the event; organizing and enriching customer information; and maintaining contact records within the global network. A particular focus will be on creating an environment that facilitates smooth follow-up contact after the event.
Cobalt's Realizer is a B2B sales solution that provides digital business cards, automated messaging and email delivery, and customer information enrichment features.
This agreement will see Realizer solutions applied across Pacemakers' global investment community and international network, enabling startups to consistently manage the vast contacts and communication history generated on the global stage.
Cobalt CEO Lee Hae-il said, “We will strive to make Realizer an essential tool for solving the networking gap for startups, ensuring that connections made in the field lead to lasting business relationships.”
Kim Kyung-rak, CEO of Pacemakers, said, “Capitalizing on the diverse partner connections startups make on the global stage is the first step toward successful overseas expansion, and we hope this agreement will contribute to solving practical problems and creating global opportunities.”
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