
VIVER, a luxury watch trading platform, announced on the 19th that it has appointed Song Seung-hwan, former head of Kurly Life and Fashion, as Chief Strategy Officer (CSO) to begin exploring new businesses and entering the global market.
CSO Song Seung-hwan has over 20 years of experience leading business strategy and innovation in the domestic and international commerce industries. He joined eBay Korea in 2007 and served as Head of the CBT Business Division and China Project Lead, responsible for global operations. As Head of the Smile Delivery Business Division, he spearheaded innovation in domestic e-commerce logistics.
Afterwards, he served as the CEO of Kurly Next Mile, a logistics subsidiary of Kurly, and oversaw the establishment of the dawn delivery logistics infrastructure. As the head of the Life & Fashion Headquarters, he promoted the development of new businesses such as 3P (third-party logistics) business and advertising, contributing to the diversification of the platform's revenue structure and the execution of growth strategies.
Viber continues its growth, surpassing KRW 15 billion in monthly transactions and KRW 200 billion in cumulative transactions last year. In October of last year, it opened a second showroom at Lotte Hotel World in Jamsil, expanding its offline customer experience. The cumulative number of showroom reservations has surpassed 40,000.
In addition, it is strengthening its competitiveness as a technology-based commerce platform by successively introducing 'VIVER ONE', an agentic AI-based conversational concierge service specializing in watches, and 'VIVER AI Lens', a deep learning-based image search service.
CSO Song Seung-hwan stated that the company plans to solidify its position as a domestic timepiece platform through service innovation and accelerate its growth as a global alternative investment platform.
Through this appointment, CEO Yeon Moon-yeon of Viber explained that the company will strengthen its strategic foundation for entering the global market and expand its business beyond luxury watches to encompass alternative investment assets.
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