B2EN, a big data and AI company, announced a strategic partnership with Binance Pay, the payment system of global digital asset platform Binance. The two companies plan to collaborate on developing a practical operational model for digital asset payments in Korea, focusing on international travelers, and standardizing it.
This collaboration aims to design and expand a digital asset payment framework suited to the Korean merchant environment, centered around Binance Pay, which boasts a global user base. Beyond simply introducing a payment method, the focus is on establishing an operational model that takes into account Korea's regulatory environment and commercial structure.
In this collaboration, Binance Pay will provide its network and infrastructure as a global payment platform, while B2N will collaborate with domestic payment specialists to identify large merchants and strategic partners. B2N will leverage its big data and AI capabilities to develop merchant expansion strategies and oversee all marketing planning.
Going forward, B2N plans to gradually expand the scope of Binance Pay usage, focusing on major domestic distribution channels, and to expand into a data-driven commercial model based on payment data. Furthermore, in preparation for regulatory changes that could lead to institutional approval of KRW-denominated stablecoin payments, B2N is also exploring payment and data linkage models utilizing this stablecoin.
Lee Jeong-hoon, CEO of Bithumb, stated, “This collaboration is a new form of digital financial model that combines a global payment platform and a data specialist company,” and added, “It will advance the digital asset payment operation model centered on foreign travelers and contribute to building a domestic digital financial infrastructure suited to the era of asset tokenization.”
- See more related articles
You must be logged in to post a comment.