While anyone can use AI, the average person finds writing a "prompt" itself a formidable barrier. The Busan IT ecosystem is in dire straits. Smart junior developers want to work in their hometown, but their senior leaders have left for Seoul and Pangyo. Led by CEO Kim Gwang-beom, Everyone's AI is structurally addressing the first problem with the "SMART+ER" prompt template and the second with the "Creating AI Shooters and Assistant Shooters" process.
The company open-sourced its templates on its first anniversary, and over 300 people completed the training course. Over 500 AI agents were developed, and mobile app development time was cut in half.
CEO Kim had to watch as the distribution company "Geowinalda," founded in 2017, collapsed due to COVID-19. It was a vendor for four major Southeast Asian home shopping channels and supplied to around ten local department stores. In his late 40s, on the verge of "knowing one's destiny," he had left the IT development field five years ago. On November 30, 2022, ChatGPT 3.5 was released.
"I was shocked, similar to when Steve Jobs came out with the iPhone. I immediately paid for it and started learning on my own."
As a developer who witnessed technological inflection points from PC communications to the mobile era, he was convinced this was "his last chance." The impetus for CEO Kim's focus on AI education, which lowers the barrier to entry for technology, came from a close friend. His younger sister, a liberal arts major, constantly asked him how to use AI. While he knew AI was revolutionary, most people felt the mere act of writing a "prompt" was a formidable barrier.
“I thought, ‘I just need to drive a car to my destination, I don’t need to learn how to operate an engine,’” he said, recalling the need for a ‘standard’ that would allow most non-developers to achieve their desired results without having to learn expert-level prompt engineering.
This is how the "SMART+ER" prompt template was born. It consists of five elements: situation and goal, step-by-step execution, outcome, tone, and style. CEO Kim explained, "When users fill in these elements, the AI understands the context and produces the results."
CEO Kim initially copyrighted this template for publishing and educational purposes, but released it as open source on the first anniversary of the founding of Everyone's AI.
Everyone's AI focused on structural problems in Busan's IT ecosystem. The biggest problem observed in the region was the "lack of shooters."
"Junior developers wanted to work in their hometowns, but the senior and mid-level managers who would have guided them had moved to Seoul and Pangyo. This created a vicious cycle: junior developers had no one to learn from, and companies lacked talent."
Everyone's AI has designed a course called "Build Your Own AI Shooter and Assistant Shooter." For job seekers, it teaches them how to create an "AI Tutor" to assist with virtual interviews and resume writing, while for employed individuals, it teaches them how to create an "AI Assistant Shooter" to support development documentation creation and Vibe coding.
"The response from participants was enthusiastic," he said. Reviews poured in, reporting that mobile app development time was cut in half, and a newsletter publication that used to take six hours was completed in just one hour, creating a buzz in the local community.
“Problem solving should be the goal, not prompt engineering itself.”
Everyone's AI developed the "Agent Builder" to allow users to focus on their core business rather than worrying about prompts. Currently, over 500 AI agents have been created through this tool.
The Everyone's AI team consists of four veterans, including CEO Kim, with 15 to 25 years of experience. They work from home in Busan and Seoul and collaborate via Slack and Notion. "We maximize efficiency with a minimum number of people, leaving repetitive tasks to AI agents and focusing on core tasks," CEO Kim explained.
Kim, who recently opened a sundae soup restaurant, witnessed how an acquaintance of his developed recipes and created menu posters all by himself, all through conversations with AI. This confirmed the potential of the one-person business model.
Everyone's AI proposes three strategies for adapting to the AI era: interest, habits, and experience.
"It's an interest in trends, a habit of seeking out AI instead of searching, and the experience of trying out and creating new services."
Currently, Everyone's AI is preparing a new project: the launch of "Everyone's Stock" and "Everyone's Coin," financial content services where all employees are AI agents.
“We plan to demonstrate how an organization comprised entirely of AI agents can operate and generate real profits.”
The Facebook groups "Everyone's AI" and "Agentic Coding" currently boast over 6,000 members. Kim expressed his hope that the SMART+ER Builder and open-source resources will enable more people to utilize AI in practical ways.
Our educational programs are also expanding. We offer courses for in-service employees at the Busan BIFC and AI productivity enhancement courses for local governments, and over 300 people have completed Modoo's AI training courses. CEO Kim Gwang-beom, a former Soribada programmer, previously worked at WeMakePrice and then ran a distribution business in Thailand. His failures led to Modoo's current practical approach.
Finally, I asked him about his goals. "Everyone's AI focuses more on how people can utilize the technology than on the technology itself. I want to create an environment where no one is left behind by technology, and everyone can use AI as a tool to improve their work."
About two years after meeting ChatGPT following a failed business venture in Thailand, CEO Kim is based in Busan, working on both AI education and service development. Combining the experience of a first-generation developer with the perspective of a failed entrepreneur, he's established a practical approach to lowering technological barriers.
Currently, Everyone's AI is preparing a new project: the launch of "Everyone's AI Community," where all employees are AI agents. "We plan to demonstrate how an organization comprised entirely of AI agents can generate real profits and operate effectively."
Additionally, Everyone's AI's second open-source project, MoAI-ADK, is gaining popularity among programmers. The Agentic Coding course, held in Seoul, recently concluded its third session, and non-developer students can now use MoAI-ADK (Agetnic Development Kit) to create a variety of services, from mobile apps, through a three-day training session.
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