Socar recorded operating profit of 23.2 billion won last year, marking six consecutive quarters of profitability.

Socar Co., Ltd. successfully returned to profitability last year, recording a consolidated operating profit of KRW 23.2 billion. The company announced that it had achieved a structural operating profit, achieving six consecutive quarters of operating profit through the fourth quarter.

Annual sales in 2025 reached KRW 470.7 billion, a 9.0% increase year-on-year. Gross profit increased 26.7% to KRW 102 billion, and operating profit improved by KRW 33 billion year-on-year to KRW 23.2 billion.

The improved profitability is attributed primarily to maximizing vehicle lifecycle profitability (LTV) through the "SOCAR 2.0" strategy. Through data-driven demand forecasting and optimized vehicle operations across car sharing and SOCAR plans, LTV per vehicle reached KRW 14.2 million, a roughly 40% increase compared to before the strategy was introduced. The annual operating rate also improved by 3.1 percentage points year-on-year to 37.8%.

Operating profit in the fourth quarter of last year reached 13.2 billion won, more than quadrupling from 3 billion won in the same period the previous year. The company attributed this improved profitability to vehicle deployment tailored to year-end demand and improved overhead efficiency.

Adjusted net income for 2025 reached 6.4 billion won. Excluding one-time expenses of 24.8 billion won, including impairment losses on subsidiaries, the company is assessed to have achieved a net profit.

This year, Socar will strengthen its core car-sharing business competitiveness and pursue operational innovation, while also laying the foundation for future growth. It plans to enhance its business models, including short-term car-sharing, Socar Plan, and test drives, and apply AI technology to operational processes and customer touchpoints to enhance efficiency. Furthermore, based on accumulated driving data, it plans to accelerate the development of a data flywheel for the commercialization of autonomous driving technology.

CEO Park Jae-wook stated that the company has proven its structural surplus capability by improving its core business structure and that it will enhance corporate value through AI-based operational innovation and investment in future mobility technology.


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