New Paradigm Investment (Co-CEOs Sang-Seung Bae and Jae-Hyeon Park) announced on the 3rd that it has made a follow-up investment in the Series A Bridge round of Sound Republica, a global music IP infrastructure company. Including this investment, Sound Republica's cumulative investment has reached 5 billion won.
SoundRepublica has established a global distribution infrastructure capable of simultaneously distributing music to over 200 streaming platforms in over 180 countries and automatically settling payments. It has signed direct contracts with major global platforms, including YouTube CMS Tier A, Spotify, Apple Music, Meta, TikTok, CapCut, and Tencent, providing integrated support across the entire distribution, settlement, and revenue collection process. Through its IT-based automated settlement system, SoundRepublica distributes millions of tracks to multiple rights holders and verifies revenue adequacy through regional and daily data analysis.
New Paradigm Investment has supported Sound Republica's key growth axes, including expanding its global distribution network through direct contracts, expanding its broadcasting and B2B business model, establishing strategic partnerships, and connecting with follow-on investors. This follow-on investment is also a strategic decision, reflecting the restructuring of the global streaming market and the expansion of the indie music distribution market. It is also seen as a confirmation of Sound Republica's potential to become a technology-based music IP infrastructure company.
Sound Republica aims to achieve monthly surplus by 2025. It plans to enhance its YouTube CMS-based UGC monetization model, expand its music production and global distribution business for broadcasters, sports teams, and brands, and increase its B2B revenue. It also plans to expand direct contracts with platforms in Southeast Asia and Greater China to increase its share of overseas sales.
Bae Sang-seung, co-CEO of New Paradigm Investment, stated, "Sound Republica is a company that has solved settlement reliability and revenue collection issues in a global platform environment through technology." He added, "This investment is not simply financial support, but a strategic investment to enhance corporate value and accelerate overseas sales." Kim Tae-yoon, co-CEO of Sound Republica, stated, "Based on the accumulated investment of 5 billion won, we will automate settlement and enhance our global rights management system, and leap forward as a global all-round music company."
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