NP , a specialized XR content company, announced that it will participate in 'MVEX 2025 (Metaverse Expo 2025)' held at COEX from June 18th to 20th and introduce its XR meditation application 'MUA'. This exhibition is a metaverse technology industry expo, and various contents utilizing XR, VR, and AI technologies will be unveiled.
At this event, NP plans to introduce the technical achievements of the 'Mua' project, which is being jointly developed with the Korea Advanced Institute of Science and Technology (KAIST), and operate an experience booth for visitors and B2B consulting for companies. In particular, at the 'MVEX Summit' to be held on the 19th, NP Director Chang-Jun Park, KAIST Department of Brain and Cognitive Sciences Professor Hyung-Dong Park, and Dr. Sun-Il Kim will participate as joint presenters and explain the 'Biosignal-based Emotion Measurement AI Algorithm' to be applied to the MUUA 2.0 version.
'MUA' is an XR-based wellness app that analyzes the user's emotional state based on biometric data collected through wearable devices such as smartwatches and provides customized meditation content accordingly. Users can experience advanced immersive content in the virtual meditation space, 'Kerencia', and NP aims to provide personalized psychological stability and stress relief effects through this.
During the event, NP will provide customized meditation sessions of approximately 15 minutes through the ‘Mua’ experience booth, and will also hold consultations with B2B stakeholders interested in establishing corporate welfare services or experience spaces.
NP Director Park Chang-jun said, “‘Mua’ is more than a simple meditation app; it is a platform that precisely analyzes users’ psychological states and provides a wellness experience based on scientific data.” He added, “In the future, we will expand the point of contact between technology-based scalability and actual user experience in the wellness content field.”
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