
Mark & Company announced on the 13th that it held the kickoff event for the 6th startup recruitment and selection for Samsung Welstory's open innovation program 'WIT (Welstory Innovation Track)'.
'WIT' is an open innovation program operated by Samsung Welstory since 2021. This 6th term is co-hosted by Mark & Company and accelerator Another Brain (Co-CEOs Kim Seong-su and Jang Min-seok) and sponsored by the Seoul Economic Promotion Agency (CEO Kim Hyeon-woo).
The 6th program focused on discovering startups with innovative capabilities in fields such as green bio, kitchen robots, AI solutions, AI healthcare, and ESG, and focused on promoting mutual growth through collaboration with Samsung Welstory.
Mark & Company and Another Brain selected candidate companies through open recruitment and scouting from April 7 to 23. After that, they selected the final four startups through in-depth evaluations by Samsung Welstory’s business departments over the course of one month in May. The selected companies are Rancode in the AI solution field, Shinil Tech in the kitchen robot field, LEDION in the agtech field, and Intflow in the AI solution field.
The selected startups will collaborate with Samsung Welstory’s business departments to develop concrete ideas, then proceed with proof of concept (PoC) and share their results at the Demo Day scheduled for late November. They will also receive strategic investment review, expert mentoring, networking, and promotional benefits through the ‘Forest of Innovation.’
Hong Kyung-pyo, CEO of Mark & Company, said, “Based on the Innovation Forest platform, we have selected startups with excellent capabilities in fields that Samsung Welstory is paying attention to,” and added, “We look forward to successful collaboration between the four startups with expertise and differentiation and Samsung Welstory.”
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