– Brand film released with veteran actor Sung Dong-il to coincide with the May comprehensive income tax season
– Freelancers, N-jobbers, etc. who were unable to receive a refund for various reasons will be included in the Samcheomsam refund bus.
– There are also gift benefits for 1,000 customers who receive advance notice of regular subscription and 50,000 customers who register a coupon containing 5,000 points.
Jobis&Villains (CEO Yongsu Jeong and Juseok Baek), which operates the 'Tax Assistance Service for 20 Million Citizens' Samjjeomsam, released a brand film titled 'Let's Go! Samjjeomsam in May' with actor Dongil Sung ahead of the May comprehensive income tax regular report on the 24th.
This brand film is composed of a story about the Samcheomsam Refund Bus visiting those who have not yet received their refunds for various reasons. This includes freelancers, N-jobbers, self-employed people, and part-time workers who are subject to comprehensive income tax filing, as well as office workers who have completed their year-end tax settlement and retired pensioners. The ambiguous meaning of 'Tada' is interpreted to convey both fun and empathy.
The model for the brand film was chosen as Sung Dong-il, a 'veteran actor with 36 years of acting experience.'
Sung Dong-il has been widely loved by all generations for his cheerful talk, sincere acting, and friendly image. This is in line with Samjwimsam’s goal of providing tax assistance services that can be used by people of various occupations and ages.
In the video, Sung Dong-il appears as a bus driver and cheerfully delivers the message, “Anyone can get a refund in May.” Rising stars Kim Kyu-nam and Yoon Hyuk-jun, who are gaining attention for their short-form content “Bbang,” are also joining the cast for the second year.
The video can be viewed through online and offline channels such as YouTube, Instagram, and outdoor advertisements.
There will also be a rich customer event. Among the customers who applied for advance notice of the comprehensive income tax regular report by the 30th, 1,000 people will be selected by lottery and given Starbucks, Baedal Minjok, Olive Young, and Yoajung gift certificates. The first 50,000 people who register will receive a Samjjeomsam coupon with 5,000 points and will be given Korean Air gift cards, gas coupons, and Socar gift certificates through a lottery. The event will be held from May 1st.
Samjyeonsam is promoting the concept of comprehensive income tax filing and refunds through brand films and helping taxpayers realize their rights. Last year’s video with singer Yoon Jong-shin received a great response, surpassing 10 million cumulative views.
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