Milk Partners (CEO Jeongmin Jo), which operates the blockchain-based point integration platform 'MiL.k', announced on the 23rd that it has signed a strategic partnership with the global Web3 super app Galxe to expand the global Web3 ecosystem.
This partnership is Milk’s first global collaboration after completing its recent blockchain migration to Arbitrum. Milk plans to strengthen its technical infrastructure and expand its connections with the global blockchain ecosystem through collaboration with global projects within the Arbitrum ecosystem.
Galxe is a Web3 super app with over 33 million global users and over 7,000 partners, supporting the growth and participation of the Web3 community through various services. In particular, as one of the super apps actively operating in the Arbitrum ecosystem, it has established a strong position in terms of global user base and ecosystem scalability.
Through this partnership, the two companies plan to accelerate the expansion of the global community base and the Web3 ecosystem. Milk's 1.5 million domestic users and the loyalty ecosystem built through strategic partnerships with various large corporations will be closely connected to Galaxy's global user base. The two companies are expected to create substantial synergy by promoting community growth and ecosystem expansion through marketing collaboration in the mid- to long-term.
As the first project of this collaboration, Milk-exclusive quests within the Galaxy platform will be sequentially opened. Along with quests that domestic and international users can participate in, joint quests with various global projects within the Arbitrum ecosystem will also be introduced. Through this collaboration, users are expected to be able to enjoy various rewards and benefits, and in the future, sustainable mission design and reward structures will be implemented through linkage with the Galaxy Quest system.
In addition, Milk and Galaxy plan to expand technical cooperation to connect the on-chain environment between services and enable global users to more conveniently use the diverse content of both platforms. Through this, they plan to accelerate the expansion of the Web3 ecosystem.
Starting with its partnership with Galaxy, Milk plans to fully collaborate with various global Web3 projects within the Arbitrum ecosystem. It plans to further solidify its position within the global ecosystem by connecting with projects in various fields such as DeFi, games, and social.
Milk Partners CEO Cho Jeong-min said, “The collaboration with Galaxy is significant in that it is Milk’s first global project within the Arbitrum ecosystem,” and “Through the various quests and practical benefits that both companies will create together, we will provide a new Web3 experience to users around the world and quickly strengthen our position as a global project.”
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