Spacead , a space media platform company, announced on the 11th that it participated as an official sponsor in the 'Digital Marketing Summit 2025' held at the COEX Grand Ballroom in Seoul from April 10th to 11th.
The 'Digital Marketing Summit' is a professional marketing conference that is celebrating its 10th anniversary this year, and has established itself as a place for knowledge exchange by sharing the latest marketing trends, strategies, and cases. Spacead operated a corporate booth at this event, and Director Taewoong Han, co-founder and COO, participated as a speaker.
One COO gave a presentation on the characteristics and marketing strategies of spatial media under the theme of 'Spatial Media: Optimized Mass Media in the Post-TV Era'. The lecture presented the main strengths of spatial media, the differences from existing media, actual campaign cases, and the outlook for the growth potential of spatial media. He emphasized that spatial media is emerging as a new alternative amid the declining effects of traditional TV-centered advertising.
The exhibition booth introduced various space media solutions operated by Spacead. It was designed so that visitors could experience the actual installed digital signage environment and receive on-site consultation on advertising solutions. The booth also held an event where visitors were given perfume and hand cream.
Spacead provides customized digital media platforms centered on offices, living spaces, and commercial spaces. Based on high-definition digital signage and its own content production capabilities, it is executing marketing campaigns for various brands and supplying media to more than 600 prime office buildings in Seoul and the metropolitan area. This year, it also plans to launch the 'Prime Living Media' business targeting the premium residential market in earnest.
- See more related articles
You must be logged in to post a comment.