Brand CRM solution MassAdoption (CEO Chanwoo Park) has once again been named as an official supplier for the 2025 ‘Cloud Service Distribution and Expansion Project.’ The cloud voucher support project is a government project that promotes the introduction of cloud services by small and medium-sized enterprises.
Companies wishing to introduce cloud services can apply as demand companies through the 'Cloud Service Support Portal' and, upon final selection, receive support of up to 10 million won for general support (232 or more companies) and up to 80 million won for intensive support (20 or more companies).
Buckle is a retail-specific CRM solution that features integrated online and offline customer experience, digital certificate issuance and management, customer communication based on various channels, and operational efficiency functions. It also provides AI-based customer data analysis and customized marketing automation solutions and consulting. Buckle designs customer journeys tailored to each brand’s situation using digital technology, analyzes integrated online and offline data through connected customers, and executes data-based marketing.
This re-selection as a cloud voucher provider further strengthens the stability and scalability of customer data management, and is provided in the form of SaaS that can be used immediately without separate installation. Since the launch of the service, the company has proven its technological prowess through collaborations with major technology companies such as AWS, Kakao, and Cafe24, and being selected as a cloud voucher provider for two consecutive years is expected to be an opportunity to solidify its position as an essential CRM partner for brands.
CEO Park Chan-woo said, “Being selected as the Cloud Voucher for two consecutive years is an indicator of Buckle’s technological reliability and necessity in the market,” and added, “Already, 2 million customers have been connected to over 1,000 brands, and we will focus on improving our solutions so that more brands and customers can connect.”
Currently, Buckle is being used in various industries such as ▲carrier ▲camping ▲electronic devices ▲jewelry ▲parallel imports as well as fashion, and we plan to spread CRM innovation without restrictions to the industry.
Applications for the 2025 business can be submitted on the 'Cloud Service Support Portal' website until 4:00 PM on Tuesday the 22nd, and detailed information on Buckle's functions can be found on the website.
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