Digital innovation company Plani has been selected as a supplier for the '2025 SME Cloud Service Distribution and Expansion Project' (hereinafter referred to as the 'Cloud Service Voucher Project') hosted by the Ministry of Science and ICT and the National IT Industry Promotion Agency.
The 'Cloud Service Voucher Project' is a government-supported project to promote digital transformation of small and medium-sized enterprises, and the government supports up to 80% of cloud service usage fees. Through this, small and medium-sized enterprises can introduce cloud-based services at a lower cost and improve work efficiency and competitiveness.
Plan-i will supply its website analysis solution, 'Boda Analytics', through this project. 'Boda Analytics' is a web traffic analysis tool in the form of SaaS (Software as a Service) that visualizes and provides website visitors' behavioral data. Its main functions include click, scroll, and inflow path analysis, and based on this, it can identify problem areas within the website and improve content placement and CTA (Call To Action) strategies, thereby improving actual marketing performance.
Lee Myeong-gi, CEO of PlanEye, said, “Boda Analytics is a solution that analyzes customer journeys based on data and supports the establishment of marketing strategies,” and added, “We hope that more small and medium-sized businesses will be able to experience the tangible benefits of digital transformation through this cloud voucher project.”
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