Pivot (CEO Song Chae-gyeom), a startup developing a data-based trainer matching and education/recruitment platform, announced on the 27th that it signed a business agreement (MOU) with the Korea Health and Exercise Management Association (Chairman Choi Woo-jin).
This agreement aims to expand the effectiveness of the health and exercise management system and the foundation of the health and exercise prescription system utilizing the pivot platform. Based on this, both parties plan to widely publicize the social value and expertise of health and exercise management and promote various joint projects to promote national health.
A health and exercise management specialist is an exercise prescription specialist with a nationally recognized qualification issued by the Ministry of Culture, Sports and Tourism, and can provide exercise guidance and prescriptions to patients and the general public. The Korea Health and Exercise Management Association is increasing the professionalism and usability of the system through various activities such as qualification system improvement, education, and policy development.
Pivot is developing a platform that features matching between exercise professionals and users, training course management, and data-based analysis functions, thereby promoting digital transformation and qualitative improvement across the exercise industry.
Pivot CEO Song Chae-gyeom said, “Starting in the second half of the year, we plan to strengthen the expertise of our trainer training and recruitment matching platform, and provide PT management and marketing solutions that combine big data and AI technologies,” adding, “In the future, we will expand partnerships with various organizations such as hospitals and companies to build a virtuous cycle in the market.”
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