Jet AI (CEO Jihyuk Lee, hereinafter referred to as Blocks), an AI-based marketing solution company, announced on the 7th that its PO (Product Owner) Minseong Koo will be participating as a speaker at the 'Digital Marketing Summit 2025 (hereinafter referred to as DMS 2025)' to be held at the COEX Grand Ballroom in Seoul from the 10th to the 11th.
Celebrating its 10th anniversary this year, DMS 2025 is Korea's largest marketing event. Under the slogan 'Meet the Future of Marketing,' domestic and international marketing experts plan to share insights on generative AI and digital innovation.
In particular, marketing experts from global leading companies such as Spotify, HubSpot, LG Electronics, and Coupang will participate as speakers and cover a wide range of the latest marketing trends and practical cases.
PO Koo Min-seong, who will be representing Blocks at DMS 2025, is an expert with extensive experience and expertise in CRM and AI-based marketing solutions. As the co-founder and head of products at Blocks, he is responsible for overseeing CRM product development.
Additionally, he leads the development of a differentiated CRM solution that enables marketers to easily design and execute hyper-personalized campaigns, and focuses on maximizing the potential of AI and data-driven marketing.
The topic that PO Ku Min-seong will present at this event is 'CRM Marketing Strategy that Understands Customer Context: Going Beyond the Limits of Automation', and he will share how Blocks' technology is changing corporate marketing strategies through real-life cases.
“I am excited and thrilled to be able to introduce the potential of CRM marketing on such a big stage,” said PO Ku Min-seong. “I will clearly convey how AI leads to real marketing results through the case of Blocks.”
Meanwhile, Blocks is a marketing solution that provides 'hyper-personalized product recommendations' and 'CRM' services, and is setting a new standard for B2B marketing based on the latest AI technology. Since its establishment in 2021, sales have grown more than threefold every year, and as of 2024, it has secured over 50 customers, proving the effectiveness of AI technology with tangible results.
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