– Optimize AI consultation scenarios using the no-code consultation management tool ‘Workflow’
– Frequent customer inquiries such as delivery and exchange are answered directly by Alp.
Channel Corporation (CEO Choi Si-won) announced on the 27th that after Andar (CEO Kim Cheol-woong and Gong Seong-ah), a leading technical athleisure brand, introduced AI agent 'ALF' to its own mall, the AI consultation resolution rate reached approximately 61%.
In order to efficiently handle simple and repetitive inquiries that increase rapidly during certain seasons and to respond quickly to customer requests, Andar introduced Channel Talk to its own mall in May of last year. Afterwards, it additionally applied the AI agent 'Alp' to provide consistent and detailed product information to customers.
The Andar CX team utilized the ‘Workflow’ function of Channel Talk to segment the response system by consultation type and set up Alf to directly answer frequent customer inquiries such as delivery and exchange. Workflow is a no-code consultation management tool that allows for detailed consultation scenario design for each situation.
As a result, as of January 2025, the percentage of consultations completed without connecting to a counselor by Alp reached 61%. Andar plans to expand the consultation environment where customers can quickly resolve their inquiries by enhancing the 'command' function that provides the actions necessary for processing consultations.
Choi Si-won, CEO of Channel Corporation, said, “Andar is a domestic company that has achieved significant sales growth not only in Korea but also in high-income countries such as Singapore, Japan, and Australia even in the midst of a recession in the fashion industry,” and added, “We will actively support improving customer experience through consulting innovation using Channel Talk’s AI agent.”
Meanwhile, Channel Talk is an all-in-one AI business solution that provides functions such as AI chatbot Alp, chat consultation, CRM marketing, team messenger, internet phone, and video call, and is used as a customer consultation channel by approximately 180,000 companies in 22 countries around the world, including e-commerce, startups, small and medium-sized enterprises, and large corporations.
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