Minister Oh Young-joo of the Ministry of SMEs and Startups (hereinafter referred to as the MSS) attended the 2025 National Merchants Association regular general meeting on the 25th and encouraged merchants from around 220 traditional markets and shopping districts gathered from all over the country.
The National Merchants Association (hereinafter referred to as the National Merchants Association) is a statutory organization representing traditional markets and shopping districts. It was established on May 17, 2006 to foster and support merchant self-help organizations and promote the organization of market and shopping district merchants.
The Jeon Sang-yeon consists of the main office and 17 branches nationwide, and has a nationwide network with approximately 270,000 merchants registered as members. It has been working to grow traditional markets and shopping districts by collecting difficulties and representing opinions, such as modernizing traditional market facilities and expanding the use of Onnuri gift certificates.
Minister Oh Young-joo, who attended the general meeting, said, “Jeon Sang-yeon, which celebrates its 20th anniversary this year, has played a key role in transforming traditional markets into important policy clients since its establishment,” and “Seeing traditional markets develop and change on their own, I believe that the government should not neglect its efforts to innovate and advance traditional markets.”
Minister Oh continued, “In order to expand the growth potential of the people’s economy, policies will shine when the government supports private sector innovation efforts in parallel.” He added, “We expect that Jeon Sang-yeon will continue to make great contributions to the growth of traditional markets and shopping districts, and the Ministry of SMEs and Startups will provide all-out support so that promising traditional markets and merchants can fully thrive in the global market.”
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