Reading & Participates in '2025 London Book Fair'

Reading &, a global AI edutech English education company specializing in English, announced on the 14th that it participated in the '2025 London Book Fair' held at the Olympia Exhibition Center in London, England from the 11th to the 13th and held an exhibition and export consultation.

The London Book Fair is one of the world's top three international book fairs, and is a book fair where publishing experts from over 100 countries participate every year to trade book and content copyrights. This year, the Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency led the operation of the 'K-Book Export Consultation Center', and 10 domestic publishing companies were selected based on criteria such as global capabilities, market suitability, content excellence, and export performance.

At this book fair, Reading & introduced its English reading program, which consists of premium original content from world-class publishers including Oxford University Press in the UK. In addition, the AI learning friend 'LAURA', which improves children's literacy, creativity, and thinking skills, was upgraded and attracted attention by introducing a function that can be used by scanning barcodes on paper books as well as digital books.

Kim Sung-yoon, CEO of iPortfolio, said, “It is meaningful to be able to showcase Reading &’s upgraded AI edutech service at the London Book Fair, a global B2B specialized book fair,” and added, “Starting this year, we will actively pursue exports with technologies that combine AI from the content planning stage through ‘AI Intrinsic Readers.’”


  • See more related articles