ANUA, a global beauty brand operated by global brand builder The Founders, announced that it signed a business agreement (MOU) with World Vision, a social welfare organization, to support children suffering from skin diseases.
This agreement is the second of its kind, following last year, and this year, donation activities will be expanded not only for children with skin diseases but also for children who dream of a career in the beauty industry. As a global skincare brand representing K-beauty, Anua plans to practice its social responsibility and continue to provide support to the underprivileged.
As part of the agreement, Anua will be holding a donation flea market at S-Factory in Seongsu-dong, Seoul on the 15th. This event, the second of its kind following the first flea market held in June of last year, will be held with brands and creators participating and donating the proceeds. This year, 15 creators will participate, expanding the scale of the event and donations, and the donations will be used to help children with skin diseases and children who dream of a career in the beauty industry.
Kim Seong-tae, the director of World Vision, said, “Our country has grown from a country that received aid to a country that now gives aid, and I am glad that we can work with Anua on this meaningful effort,” adding, “I hope that through this agreement, we can continue to build a good relationship and help more children.”
Kim Jun-seok, head of Anua’s Korean business division, said, “I think it is very meaningful that we can host an event for children with skin diseases this year as well as last year,” and “We plan to support the dreams of children who are exploring a career in the beauty industry through continuous and specific support, and we will continue to strive to become a socially responsible company in the future.”
You must be logged in to post a comment.