Vcat, Lightning Market and 'Short-Form Automatic Production Solution Supply Agreement' Signed

Vcat , an AI-based marketing automation solution provider, announced on the 19th that it has signed a contract with the second-hand trading platform Beongaejangteo to supply a short-form automatic production solution. Through this contract, Vcat has built a system that automatically produces short-form videos based on product information registered by sellers on Beongaejangteo. Through this, Beongaejangteo has opened a new ‘automatic short-form’ section and is exposing over 100,000 short-form videos every month.

Recently, short-form videos have become important content for attracting consumers’ attention in the e-commerce market. In particular, short-form videos play an important role in effectively conveying product information and increasing the reliability of used products on second-hand trading platforms. However, it has not been easy for individual sellers who lack expertise in video production to produce short-form videos themselves.

To solve these problems, Vcat has provided an AI-based short-form automatic production solution. When a seller sets the 'short-form automatic production' function, a short-form video is produced in real time based on the product image and description. Vcat's AI analyzes the product information registered by the seller, automatically selects a video template, music, and advertising text suitable for the product, and creates a short-form video of about 1 minute. Considering the characteristics of the second-hand transaction market with high price volatility, it excludes price information and has the characteristic of composing short-form videos centered on the product condition and description.

Vcat’s short-form automatic production solution has enabled sellers to easily utilize short-form videos that emphasize product information even if they lack video production experience. Vcat CEO Jeong Beom-jin said, “By introducing the short-form automatic production solution, Lightning Market can provide sellers with a new marketing tool and buyers with an intuitive product search experience,” and “As a result, the customer retention time on the Lightning Market platform has increased rapidly.”

In addition, CEO Jeong said, “Vcat is mass-producing marketing content based on its technology that can automatically produce hundreds of videos in seconds,” and added, “We will innovate the way marketing content is produced with AI-based automation technology and establish ourselves as a leading player in AI Agent.”

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