Ianna, participating in the '47th Beppe Baby Fair'

I&NA, a pregnancy, childbirth, and childcare IT company, announced on the 7th that its premium baby & family brand 'BodllBodll' will be participating in the '47th Bebe Baby Fair' held at COEX in Seoul from February 6th to 9th.

Based on the results of a survey of 1,054 mothers, Bodeulbodeul is a premium baby detergent brand developed with a focus on ingredients and safety verification, and has received the 'Excellent' grade from Germany's Dermatest. In addition, it excludes 15 types of harmful substances such as MIT/CMITM, fluorescent substances, and parabens, and boasts safety and quality that can be used without irritation on sensitive skin by using EWG green grade raw materials and plant-derived surfactants.

At this year’s Bebe Baby Fair, a total of five products will be exhibited, including two types of Bodolbodol baby detergents (unscented, real powder), two types of baby fabric softeners (sweet berry, real powder), and baby bottle detergents, and customers can experience the products directly. In addition, if you visit the Bodolbodol booth, you can receive on-site discounts of up to 75%, and when you purchase a set of detergent and fabric softener, you will receive an additional gift box, and customers who purchase a package product will also receive a free shipping service.

As an on-site event, all customers who participate in the friend add-on event will be given a 100% free Soft Soft Experience Pack including one detergent sample (unscented) and two fabric softener samples (Sweet Berry, Real Powder). In addition, a prize draw event consisting of popular baby products such as the Airbuggy stroller, Braun 6030 thermometer, Thermomug baby food warmer, and Soft Soft bottle cleaner will be held for customers who make an on-site purchase.

“Bodolbodeul is a product developed from plant-based ingredients that can be safely used by the whole family,” said Jong-Hwi Lee, managing director of Ianna Marketing & Sales. “We have prepared a variety of prizes and discount benefits for this baby fair, so we hope many people will visit.”


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