XR, AI tech company XRX (Co-CEOs Youngjoo Kim and Donghwa Woo) announced that it recently acquired a patent for an interactive and responsive theme park system that will be the core of next-generation theme park technology.
XRX is an innovative company that is attracting attention in the industry as a company that implements a completely new level of realistic spatial experience by combining game engines and XR technology. This patent is the result of XRX's three years of intensive research and development (R&D), and is expected to become an important technological foundation for securing unrivaled competitiveness in the global market in the future.
◆ 25 years of gaming and XR technology, AI-based autonomous ecosystem implementation
XRX’s management and core development team consists of experts who have successfully led online and mobile game development at major domestic game companies and have experience in developing and operating large-scale XR attraction facilities. Based on this technical know-how, XRX is creating truly immersive content that combines reality and virtuality.
In particular, the core of this patented technology is the implementation of a system in which a virtual ecosystem operates autonomously by combining real-time rendering and AI technology. Unlike existing theme park content that was limited to repetitive video playback, XRX’s system forms a ‘living space’ in which each entity has an independent life cycle and interacts with the environment on its own.
◆ XR system with audience participation, presenting a new entertainment paradigm
Another element that sets XRX’s technology apart from existing theme parks is its interactive system that encourages direct intervention and interaction from visitors.
Visitors can interact with entities in the virtual ecosystem through mobile devices, and are also provided with the ability to raise their own virtual creatures and release them into the theme park ecosystem. Released entities merge with the existing ecosystem and go through an independent growth process, which is expected to be a key factor in inducing visitors’ continued participation and return visits.
XRX plans to use this technology to realistically create a variety of environments, including aquariums, the Amazon jungle, African safaris, and outer space.
◆ Full-scale entry into the global market, cooperation with major global companies in progress
XRX's innovative technology is receiving a lot of attention not only domestically but also internationally. It is currently in large-scale project negotiations with major companies in Korea, the United States, Saudi Arabia, etc., and is expected to set a new standard in the field of realistic theme parks in the global market.
Co-CEO Woo Dong-hwa said, “Our technology will provide a completely new level of realistic entertainment that goes beyond a simple visual experience, giving visitors an unforgettable experience while also becoming an opportunity for the global indoor experience industry to take a leap forward.”
The industry is evaluating this patent acquisition by XRX as an important case proving the technological prowess of domestic companies in the realistic content market. Interest in the impact that XRX’s future actions will have on the entire XR industry is expected to increase further.
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