CrePASS Solutions (CEO Minjung Kim), Korea’s first alternative credit rating agency, participated in the ‘CMA CEO Club Meeting 2025’ held in Phnom Penh, Cambodia on July 4th and presented the necessity of an innovative credit rating platform and its local applicability. In addition, it explored ways to cooperate with the Cambodia Microfinance Association (CMA) and major local microfinance institutions (MFIs).
This event is a high-level meeting attended by about 100 CEOs and executives leading the Cambodian microfinance industry, and is a place to discuss the direction of industry development, digital innovation, and risk management technology. The meeting focused on key issues of the local financial industry, such as the increase in non-performing loans (NPLs) and measures to respond to economic shocks.
To solve the problem of lack of financial data, CrePASS Solutions Solution proposed a credit evaluation automation method that utilizes alternative data and incorporates cutting-edge technologies such as artificial intelligence (AI) and machine learning (ML). Through this, it introduced a digital financial transformation strategy that shifts away from secured loan-centered practices and toward unsecured credit products.
Dr. Naveen, head of R&D at CrePASS Solutions, gave a presentation titled 'From Risk to Resilience – Winning with AI and Alternate Data' explaining how to utilize AI-based data in an environment with insufficient credit information infrastructure and the possibility of predicting future customer behavior.
In addition, at the CrePASS Solutions booth set up at the event site, an AI-based automatic decision-making system and a CrePASS app-based credit rating model were showcased and discussions on cooperation were held with local MFIs and financial institution officials.
Kim Min-jung, CEO, said, “Interest in fintech and AI is increasing worldwide, including in emerging countries, but developing technologies to support classes that have difficulty proving collateral and income is still an important task.” She added, “We will continue to focus on building digital financial infrastructure that provides practical help to classes with limited financial accessibility through AI and alternative data-based technologies.”
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