Lucent Block Co., Ltd. (CEO Heo Se-young), which operates the real estate token securities (STO) platform ' Soyou ', announced on the 4th that it received the Minister of Land, Infrastructure and Transport Award in the Growth Leap category at the '2025 Real Estate Service Industry Startup Competition' hosted by the Ministry of Land, Infrastructure and Transport and organized by the Korea Research Institute for Human Settlements.
This competition was designed to discover innovative ideas within the real estate industry and stimulate startups in the PropTech sector. Of the 20 teams selected nationwide, seven won awards in the Challenge Startup and Growth Leap categories.
Lucent Block received high praise from the judges for its contribution to revitalizing the local economy by utilizing public data to diagnose undervalued commercial districts and commercializing buildings in those districts as investment products.
As the winner, Lucent Block will receive customized mentoring including entrepreneurship training and investment attraction consulting, public data support from the Korea Research Institute for Human Settlements and the Korea Real Estate Board, the opportunity to participate in the government-wide public data utilization startup competition, and one year of free residency in the 'Proptech Village' in the Korea Real Estate Board's Seoul Gangnam office building.
Founded in 2018, Lucent Block, headquartered in Daejeon, is the first Financial Services Commission-designated innovative financial services provider outside the metropolitan area. It operates "Soyou," a platform for trading real estate in piecemeal investments. To date, it has sold out a total of 11 products, and in July, it completed the sale of "Soyou's 3rd Daejeon Startup Space."
CEO Heo Se-young stated, “This award is a recognition of the innovation and marketability of our business model,” and added, “We will continue to lower the entry barriers to real estate piecemeal investment and expand the win-win model where small business owners and investors can grow together by linking with local commercial districts.”
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