Krafton Partners with NVIDIA for GeForce Gamer Festival

Krafton Inc. (CEO Chang-han Kim) will participate as a partner in the 'GeForce Gamer Festival' hosted by NVIDIA (CEO Jensen Huang) to be held at COEX K-POP Plaza in Seoul on October 30th.

At this event, Lee Kang-wook, head of Krafton's AI division, will present the development status of "PUBG Ally," an AI collaboration model "CPC (Co-Playable Character)" jointly developed with NVIDIA. CPC is an AI technology first unveiled at CES in January 2025 and is based on NVIDIA's game-specific on-device small language model (On-device SLM) "ACE." Unlike existing NPCs (Non-Player Characters), CPC is a new concept character that can actively interact and communicate with users.

Krafton introduced its first CPC, 'Smart Zoi', to 'inZOI', which was released in early access through Steam in March of this year, and at this event, it plans to introduce 'PUBG Ally', which has been applied to the PUBG IP franchise.

Building on their long-standing partnership, Krafton and NVIDIA are continuing to advance AI technology and plan to provide new experiences to global users through various collaborations, including this event.


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