Daily Beer (CEO Sangjin Lim), a premium beer manufacturing and branding company, announced on the 22nd that it participated in the 'Franchise & License Expo Indonesia 2025 (FLEI 2025)' held in Jakarta, Indonesia from October 10th to 12th.
FLEI, now in its 24th year, is Indonesia's largest franchise trade fair. This year's event featured over 150 global brands. During the exhibition, Daily Beer showcased its craft beer lineup and domestic franchise model, drawing significant attention from local buyers and investors.
The company explained, “Amidst the positive response to the diversity and brand competitiveness of Korean craft beer, we have also achieved tangible business results, such as signing a memorandum of understanding (MOU) on site.”
Following its previous participation in the Hong Kong Expo, Daily Beer is exploring the possibility of entering the ASEAN market through this Indonesian exhibition. Specifically, the company is concretizing its strategy to establish an export base in Southeast Asia and expand brand awareness through collaboration with local partners.
A company official said, “The ASEAN market is one of the key markets where demand for premium beer is increasing,” and added, “Daily Beer will strengthen its position in the global market as ‘Korea’s representative premium beer brand.’”
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