AllmyTour , an AI-based global bedbank solution provider, announced on the 1st that it has signed a strategic memorandum of understanding (MOU) with global hospitality company Shiji Group. Through this agreement, the two companies plan to integrate their global accommodation distribution systems.
Siji Group operates a cloud-based hotel technology platform, supporting all aspects of hotel operations. Its core technology, Horizon Distribution, is an all-in-one infrastructure that distributes room rates, inventory, and reservation status to global OTAs, GDSs, wholesalers, and regional platforms. Currently, over 90,000 hotels use this platform.
Through this collaboration, AllmyTour plans to consolidate its scattered network of accommodation product sellers and buyers, strengthening the connectivity of its global accommodation distribution network and minimizing the operational resources and costs required to expand overseas distribution channels. This will enhance its competitiveness in both Korean inbound and outbound markets and create an environment where overseas travel agencies can easily access and book domestic accommodations.
Additionally, the strategy is to secure a stable supply of global hotel products to meet the growing demand for overseas travel and secure a competitive edge with a wide and differentiated accommodation lineup.
“Through this collaboration, we will strengthen Allmytour’s role in Korea’s inbound and outbound markets, expand our contact points with global distribution networks, and establish ourselves as a leading bedbank company in Northeast Asia,” said Jeong Hyeon-il, co-CEO of Allmytour.
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