Team Elysium Co., Ltd. (CEO Wonjin Kim, Eunsik Park), a digital healthcare company specializing in the musculoskeletal system, announced on the 22nd that it signed a business agreement (MOU) with domestic Pilates franchise MPI Modern Pilates Co., Ltd. (CEO Hangjin Kim) for digital transformation of the Pilates industry and training of specialized personnel.
This agreement aims to strengthen industry-wide expertise by enhancing Pilates training content and fostering body shape analysis experts, and to establish a smart training environment based on cutting-edge technology.
The two companies plan to collaborate in various areas to develop the domestic Pilates industry, including jointly developing Pilates posture correction programs and educational content, and opening a body shape analysis specialist certification course.
Team Elysium is leading the precision body analysis market by developing and distributing 'Bodydot Fitness,' a body analysis solution specialized in the medical and fitness fields based on 3D body data analysis technology.
Through this agreement, Modern Pilates' educational infrastructure and Team Elysium's technological prowess will be combined to operate a systematic and scientific Pilates instructor training program.
Kim Won-jin, CEO of Team Elysium, said, “If AI-based body shape analysis technology is applied to Pilates training sites, trainers’ intuitive judgments can be supplemented with data,” and “We expect this agreement to enhance the professionalism and reliability of the domestic Pilates industry.”
Kim Hang-jin, CEO of MPI Modern Pilates, said, “Technological convergence is essential for standardizing Pilates education,” and added, “We will work with Team Elysium to accelerate the digital transformation of our nationwide franchises and establish a scientific education system.”
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