Jiha Jeong, CEO of travel platform company Tripbtoz Inc., participated as a panelist at the global travel tech conference 'WiT Singapore 2025' held in Singapore from October 7 to 9 and shared his views on the next-generation OTA (Online Travel Agency) model and the future direction of the Asian travel industry.
CEO Jeong participated in a discussion with Lee Dong-gun, CEO of My Real Trip, and Kei Shibata, CEO of TRAVEL.jp, at the "Redefining OTA Models for the Next Generation" session, which focused on "The Next 20 Years." He introduced Tripvitoz's platform structure, which organically connects content, community, and commerce, and predicted that a content-centric platform model will become the core of the next-generation travel industry.
CEO Jeong explained, “Tripvitoz connects travelers through content, and celebrities create content based on their experiences and turn it into transactions.” He added, “This structure ensures that content is not simply a marketing tool for the platform, but rather the starting point for creating real value.”
He also emphasized that a content-centric approach is a competitive advantage for global expansion. "Demand for Korean content is growing in the global market, and travel content is also gaining traction amidst the new 'K-travel' trend," he said. "Tripvitoz's goal is to build an ecosystem where content created by Korean travelers inspires users around the world, and those experiences lead to actual bookings and consumption."
CEO Jeong emphasized that Tripvitoz is connecting with global users based on content, and that “the platform’s growth direction can secure more organic scalability and sustainability through a content-centered model rather than a community or commerce-only model.”
- See more related articles
You must be logged in to post a comment.