Data tech company Big Value (Co-CEOs Gureum and Byungwook Lee) announced that it presented an AI agent demo together with KUSRC (CEO Hyunjo Kim) at the 'AgentForce World Tour Korea 2025' AI conference hosted by Salesforce held at COEX in Samseong-dong, Seoul on the 18th.
This collaboration focuses on real-time demonstrations of AI agents that support asset management and investment decision-making based on Salesforce’s autonomous AI platform, Agentforce. The two companies unveiled data-driven AI use cases optimized for the finance and distribution sectors, centering on real estate collateral valuation agents and franchise location and store analysis agents.
KUSRC is an official Salesforce consulting and AgentForce certified partner, providing AI-based digital transformation solutions that support corporate operational flow by integrating and analyzing various data. Through this collaboration, we aim to combine BigValue’s high-quality data with AgentForce to strengthen real-time decision support functions and create synergy effects by industry.
The real estate collateral valuation agent automatically calculates the current value of collateral by analyzing spatial data such as apartment location, actual transaction price, and similar transaction cases. Through this, it provides a collateral valuation report during loan review and also supports natural language question-and-answer function. AgentForce's LLM (Large Language Model)-based valuation model and BigValue's real estate prediction data are combined to contribute to improving the accuracy and efficiency of review.
Franchise location and store analysis agent analyzes the characteristics of the commercial area of the potential store location, industry-specific survival rate, customer characteristics, and distribution of competing brands to evaluate franchise suitability and provide sales improvement insights based on store operation data. When multiple location candidates are selected, AI selects the optimal candidate location and recommends a location with high expected sales, and suggests improvement directions for stores with low sales.
The CEO of Cloud Big Value said, “In a situation where it is rare to find a stable source of high-quality refined data required by AI-introducing companies, Big Value will support the AI transition of each industry based on its possession of large-scale machine-readable data.”
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