Geroncelvein , a specialized pharmaceutical manufacturing company, announced on the 7th that it signed a business agreement (MOU) with SkyDerm, a leading Brazilian beauty company, for the distribution of pharmaceuticals and cosmetics.
Geronselbein has been expanding its global business by entering the Turkish, American, and Vietnamese markets, and plans to establish itself as a representative K-beauty product in the Brazilian market as well.
Through this agreement, Geroncelvein will distribute the pharmaceutical product ‘Selbane Injection’ and the cosmetics ‘Selbane Cosmetic’ and ‘Selbane Skin Booster’ in the Brazilian market. Skyderm, which signed the business agreement, is a company that imports and distributes cosmetics and healthcare products in Brazil and Latin America, and is expected to play a key role as a hub for brands entering the Brazilian market.
According to the Brazilian Personal Care, Perfume and Cosmetics Industry Association, Brazil is the world's second largest producer and fourth largest consumer of beauty products, and the beauty product industry is expected to continue its high growth, so the agreement with 'Skyderm' is expected to accelerate marketing and sales.
Kim Deok-gyu, CEO of Jeroncellbein, said, “Our main products are gaining momentum in advancing into overseas markets,” and “Expanding our product line by launching new products as well as existing products is expected to help strengthen our market competitiveness.”
He continued, “We plan to secure additional growth momentum by accelerating our diverse new product launch strategies and expanding our marketing strategies and distribution channels to be competitive in the global market,” adding, “We will strive to achieve positive results in the global market based on Geroncellbein’s differentiated technology.”
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