Superblock's subsidiary Overplex (CEO Kim Jae-yoon) announced on the 18th that it signed a memorandum of understanding (MOU) with shared accommodation platform Wehome (CEO Jo San-goo) to attract foreign tourists.
This agreement aims to promote mutual cooperation to activate digital voucher product transactions based on trust between the two companies, which will contribute to travel accommodation for foreign visitors.
Wehome is a local shared accommodation platform where you can find various types of accommodations, from cost-effective accommodations to premium pool villas, as a government-certified special case enterprise. It is participating in the '2025 Korea Grand Sale' hosted by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization until February 28, offering special discounts to overseas tourists.
Overflex has released the beta version of the global platform 'Overflex Market' where various tangible and intangible assets and rights can be traded in the form of digital vouchers. The Overflex Market beta service provides a service where foreign tourists can purchase K-beauty treatment tickets and use them in stores with QR codes. Since the 17th, it has been garnering attention from Japanese tourists by launching a special event selling exclusive discount coupons for the hair and makeup shop 'Cheongdam Muai'.
Kim Jae-yoon, CEO of Overflex, said, “Through our collaboration with Wehome, Overflex Market will take a leap forward as a dailycation service,” and expressed his ambition, “We will captivate foreign tourists and present best practices in digital voucher product transactions.”
Jo Sang-gu, the representative of Wihom, responded, “Through this business agreement, we plan to contribute to travel accommodations for foreign visitors.”
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